Skip to content

SMART PROMO MARKETING MENU

Your menu can
sell better.

We analyse and strategically reorganise your menu to highlight the dishes that benefit your business and make choosing easier for your customers.

US$349· One-time payment

I want to improve my menu Print-ready final artwork: optional US$299 extra. Physical printing not included.
El Desvelo's black menu on wood next to tacos, illustrative editorial photograph
El Desvelo Mexican Kitchen · Demo restaurant

A MENU ALSO MAKES DECISIONS

Is your menu helping sell the right dishes?

Not every dish has the same demand or profit.

Yet many menus give almost equal importance to every product.

If you don't know which dishes to highlight, you could be missing opportunities.

Our menu

TACOS / BURGERS / TO SHARE

  • Steak tacos$145

    Three tacos with onion, coriander and house salsa.

  • Classic burger$165

    Grilled beef, cheese, lettuce and tomato. Served with fries.

  • Buffalo wings$175

    Eight wings with Buffalo sauce and house dressing.

  • Tacos al pastor$135

    Three tacos with pineapple, onion and coriander.

  • House fries$75

    Golden fries with spices and dressing.

Reading example
  1. 1

    Everything competes for attention.

  2. 2

    No dish stands out.

  3. 3

    Categories blend together.

Fictional demonstration, not a business assessment.

HOW YOUR MENU COULD CHANGE

Same food.
A better way to present it.

Order, hierarchy and presentation can change how your customers explore the menu.

Example with optional final artwork. El Desvelo is fictional. The same twelve dishes, options and illustrative prices in MXN. This does not represent sales results.

BEFOREA menu without priorities.
Our menuEl Desvelo · Mexican Kitchen

Illustrative prices in MXN

Steak tacos, illustrative photographWings, illustrative photograph

Tacos

Steak tacos$145

Three tacos with onion, coriander and house salsa.

Tacos al pastor$135

Three tacos with pineapple, onion and coriander.

Chicken tacos$130

Three tacos with grilled chicken and green salsa.

Burgers

Classic burger$165

Grilled beef, cheese, lettuce and tomato. Served with fries.

BBQ burger$185

Beef, cheese, bacon and BBQ sauce. Served with fries.

To share

Buffalo wings$175

Eight wings with Buffalo sauce and house dressing.

House fries$75

Golden fries with spices and dressing.

Cheese quesadillas$110

Three quesadillas with melted cheese and salsa.

BBQ wings$175

Eight wings coated in BBQ sauce.

To toast

Lemonade$45

Freshly made, natural.

Beer$60

355 ml bottle.

Classic margarita$95

Tequila, lime and a touch of salt.

AFTERA menu with purpose.
MEXICAN KITCHENGood food
brings us together.

Illustrative prices in MXN

The tacos.

Three steak tacos with onion, coriander and salsa, illustrative image
Tacos al pastor$135

Three tacos with pineapple, onion and coriander.

Chicken tacos$130

Three tacos with grilled chicken and green salsa.

Made for cravings.

Burgers.

El Desvelo burger, illustrative photograph
Classic burger$165

Grilled beef, cheese, lettuce and tomato. Served with fries.

BBQ burger$185

Beef, cheese, bacon and BBQ sauce. Served with fries.

To share.

Buffalo wings, illustrative food photograph
House fries$75

Golden fries with spices and dressing.

Cheese quesadillas$110

Three quesadillas with melted cheese and salsa.

BBQ wings$175

Eight wings coated in BBQ sauce.

To toast.

Lemonade$45

Freshly made, natural.

Beer$60

355 ml bottle.

Classic margarita$95

Tequila, lime and a touch of salt.

  • Clear categories.
  • Two dishes in the spotlight.
  • The same products and prices.

THE THINKING BEHIND THE DESIGN

Strategy comes first.
We analyse what can be improved.

THE STARTING POINTInformation
from your restaurant.
Sales by product
What gets ordered
Prices and costs
What each dish contributes
Your current menu
How it is presented
El Desvelo tacos in a presentation example
A DESIGN DECISIONOne dish.
Its own space.
  1. 01

    Demand

    Which products your customers choose.

  2. 02

    Profitability

    Which dishes contribute most when we know their costs.

  3. 03

    Presentation

    How to organise the menu to make choosing easier and highlight products strategically.

MEXICAN KITCHENLA CARTA.For cravings.For good times.TACOS · WINGS · BURGERS
Illustrative presentation of El Desvelo's final menu.

WHAT YOU TAKE AWAY

Your menu,
with a clear strategy.

You receive an analysis and a strategic proposal to organise your menu, prioritise your products and improve their presentation.

  • Review of your current menu.
  • Analysis of available information.
  • Proposed organisation and presentation.
  • Recommendations to highlight your products.
  • Strategic proposal for your menu.

Print-ready final artwork · Optional

For an additional US$299, we prepare your final menu artwork for direct delivery to the printer, according to the agreed specifications.
Physical printing is not included.

View the design proposal

The strategic service costs US$349, a one-time payment. Print-ready final artwork is optional for an additional US$299. Pages, formats and revisions are agreed before purchase. Physical printing, editable files and photography are not automatically included. Price and profitability recommendations depend on the available information and agreed scope.

HOW WE START

From your current menu
to your new menu.

  1. 01

    Share your menu with us

    We review what you currently have and the available information.

  2. 02

    We analyse it strategically

    We propose improvements to organisation and presentation.

  3. 03

    You receive the strategic proposal

    We deliver the recommendations and proposed organisation. Print-ready artwork is optional.

YOUR NEXT MENU STARTS HERE

Menu Strategy

US$349One-time payment.

Includes analysis, recommendations and strategic menu reorganisation within the agreed scope.

Print-ready final artwork: optional US$299 extra. Physical printing not included.I want to improve my menu
Good decisions.
A menu with purpose.

Let's talk about your restaurant.

Just what we need to get started. * Required.

No obligation to purchase.

BEFORE WE START

Any questions?

What does the US$349 one-time payment include?

It includes strategic menu work: analysis of available information, recommendations and menu reorganisation. Print-ready final artwork is optional and costs an additional US$299.

Is menu printing included?

No. Physical printing is not included. If you want final artwork ready to send to the printer, you can add it for US$299.

Do I need an existing menu?

We can review the available material and determine what is needed to get started.

Can you recommend price changes?

We can assess opportunities when sufficient information is available, within the agreed scope. Changes require the restaurant's approval.

How do you know which dishes to highlight?

We review the available data. Profitability conclusions require costs and, where relevant, sales information. The comparison on this page demonstrates presentation, not business results.